The Effects of Corporate Social Responsibility on Perceived Organizational Positive Environment and Organizational Support：The Moderating Effects of Gender, Position, and Negative Emotion
|關鍵字:||企業社會責任;正向心理學;組織正向環境知覺;組織支持知覺;性別;職位;負向情緒;corporate social responsibility;positive psychology;perceived organizational positive environment;perceived organization support;gender;position;negative emotion|
The purposes of this study are to examine the effect of corporate social responsibility on the perceived organizational positive environment and perceived organizational support and to investigate the moderating effects of gender, position and negative emotion on the relationship between corporate social responsibility and the above two perceptions. It is hoped that the results of this study can provide guidance to businesses on how to use corporate social responsibility management to retain their talents in order to improve their organizational efficiency and to enhance their strategic competitiveness. Employees from companies with more than fifty employees were sampled. Two hundred and fifty questionnaires were distributed and 230 of them were returned with a ratio of 92%. After deleting seven incomplete questionnaires, 223 were retained for hypothesis testing. Hierarchical regression analyses provided the results as follows: first, there is a significant positive relationship between corporate social responsibility and the perceived organizational positive environment and the perceived organizational support; second, gender, position, and negative emotion have no moderating effect on relationship between corporate social responsibility and perceived organizational positive environment; and third, the perceived organizational positive environment has a partial mediation effect on relationship between corporate social responsibility and the perceived organizational support. The findings of this study show that using corporate social responsibility can enhance employees’ perceived organizational positive environment, a perception that can assist retention of talent in organization.
|Appears in Collections:||Thesis|