Investigation of the implementation of mobile learning in enterprise training
|關鍵字:||行動學習;企業教育訓練;行動學習框架;數位學習;mobile learning;enterprise training;framework of mobile learning;e-learning|
This study investigates the implementation of mobile learning in enterprise training, factors influencing enterprises’ adoption of mobile learning, and the effectiveness of mobile learning in improving enterprise training. Focusing on three-types of enterprises (i.e., a high-tech company, an insurance company, and a transportation company), the researcher interviewed six participants who are responsible for the enterprises’ job training and mobile-learning. The mobile-learning framework proposed by Motiwalla (2007) is used as an analytical model for data analysis. The results show that employees of the insurance company and the transportation company receive job relevant information via their mobile devices, and that this type of information-transmission is consistent with the PUSH model. Additionally, employees on customer service can actively retrieve information via their mobile devices to provide customers with interested information, and this is the so-called PULL model. This study concludes several factors that could influence enterprises’ adoption of mobile learning, and the factors include: support from officers of top management, business competition, availability of professionals, availability of equipment, work characteristics, confidentiality, network connectivity, and learning content. The most common motive to adopt mobile learning in enterprise training is the support from top officers. However, the adoption of mobile learning in the insurance company is faster and more extensive than the ones in the high-tech company and the transportation company due to the business-competition factor. The concerns about confidentiality and work characteristics in the latter two companies result in general and simple content design of mobile learning. The findings indicate that enterprise training benefits from the mobility of mobile learning which means employees could review learning experiences and content anytime and anywhere. To the transportation business which values cooperation and collaboration, mobile learning could provide employees with opportunities of online-community interaction. Intuitive operation of mobile devices allows the insurance agents to flexibly present their ideas and products to customers.
|Appears in Collections:||Thesis|
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