Audience Research of Hakka Film《1895》
|關鍵字:||詮釋社群;客家電影;青少年閱聽人;英雄歷程;族群;Interpretive community;Hakka film;Teenage audience;Hero journey;Ethnic group|
The film《1895》describes the historical events of Hakka people in early 18 century. Hakka formed their own resistant group to fight against the Japanese colonization of Taiwan. In the time of chaos, people’s helplessness, difficulties and sorrow have become common expressions of how Hakka movie creators characterize the emotions and life styles of Hakkanese. With authentic Hakka pronunciation and literary background,《1895》has become one representative film in Hakka culture and has been greatly praised by audiences since its distribution. The agenda-setting of “Three Hakka Braves” in this movie was sponsored and routed by CHA (Council for Hakka Affairs). In film, the braves lead their people to protect their homeland. Along with many Hakka warriors, they bravely assemble arm in arm with other groups to fight against the Japan troops. Eventually they sacrifice themselves in the battles. Representation like this creates collective memory and promotes positive Hakka images. The attempt of promoting Hakka image to public can be read through 《1895》. Polysemous intertextuality has emerged from audience’s reaction to this epochal propaganda film, which is varied from every individual’s different cultural and ethnic background. This research had interviewed 16 candidates from different ethnic groups. To understand how audiences react to this film, respectively 8 Hakkanese and 8 non Hakkanese were chosen as interpretive community to take the interview. The results have revealed that Hakka candidates showed stony and less positive impression about Hakkanese’s dignity and dialect use in the public sphere. The non-Hakka side; on the contrary, has shown more interest and positive view on Hakka people’s character and language. This indicates that candidates from different ethnic background have diverse perspectives on group’s orientations, customs and experiences in the film. Another understanding picked up from the interview was that both sides were sharing the consensus when it came to the issues about mother’s love in the childhood and Hakka stereotypes, but they were significantly less concerned with the national, political and ethnical issues. The candidate’s conclusions on the film have suggested that because of audience’s polysemous mentalities, their feedback to the ancestor’s sacrifice for the motherland becomes oblique. On the other hand, scenes that were close to audience’s daily life are more likely to strike people’s heart. By presenting this research, I expected it can provide academic reference for government organizations to map out the ethnic policy afterwards.
|Appears in Collections:||Thesis|
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