標題: 文化差異對於台灣製造業與西方消費者在電子產品使用上所造成的影響
The Influence of the Cultural Difference between Taiwanese Manufacturers and Western Consumers on Usability
作者: Steve Wallace
Wallace, Steve
虞孝成
Yu, Hsiao-Cheng
科技管理研究所
關鍵字: 使用性;文化;文化性;影響因素;使用性評估;usability;culture;culturability;attributes;usability evaluation
公開日期: 2010
摘要: Designing products for usability is crucial for the success of Taiwanese manufacturers competing in overseas markets such as the U.S. To compete in overseas markets, Taiwanese companies need to know how overseas users understand usability and the usability problems overseas users experience when using their products. To support these goals, Taiwanese usability evaluators need usability evaluation tools that are effective in testing their products for overseas markets. To answer these questions, a model of culture, usability and usability measurement is proposed based on ISO9124-defined usability attributes; effectiveness, efficiency and user satisfaction; and cultural dimensions identified by Hofstede and the World Values Survey. Studies are conducted which support the model and also suggest usability measurement tools which may be effective for Taiwanese producers interested in improving the usability of their products, particularly through heuristic evaluations and severity rating methods.
Designing products for usability is crucial for the success of Taiwanese manufacturers competing in overseas markets such as the U.S. To compete in overseas markets, Taiwanese companies need to know how overseas users understand usability and the usability problems overseas users experience when using their products. To support these goals, Taiwanese usability evaluators need usability evaluation tools that are effective in testing their products for overseas markets. To answer these questions, a model of culture, usability and usability measurement is proposed based on ISO9124-defined usability attributes; effectiveness, efficiency and user satisfaction; and cultural dimensions identified by Hofstede and the World Values Survey. Studies are conducted which support the model and also suggest usability measurement tools which may be effective for Taiwanese producers interested in improving the usability of their products, particularly through heuristic evaluations and severity rating methods.
URI: http://140.113.39.130/cdrfb3/record/nctu/#GT079234812
http://hdl.handle.net/11536/40444
Appears in Collections:Thesis


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