My-Walker Enterprises - Business Plan
CHRISTOPHER, MICHAEL BRUHY
In many developed countries, birth rates are declining and life expectancy is increasing. This results in what is known as population aging. Taiwan is one such country experiencing this phenomenon. As stated by Tim Ferry in May of 2017, “With 14% of its population already considered elderly, Taiwan is aging quickly and will become a super-aged society – with 20% of its population over 65 – by 2025, putting increased stress on the healthcare system” . As hospitals are already running at full or over capacity, doctors, nurses, and other personnel are often working overtime. The effects of an increasingly aged society mean that health care personnel will have to work more, new hospitals must be built and/or deep reforms in health and social care system will be required. Effects will also be felt by elderly, their families and governments alike. Lower birth rates mean fewer people to care for the elderly, increased dependency on fewer incomes, and less taxes collected from fewer workers. My-Walker Enterprises is setting itself up to seize one of many opportunities available in the health and social care reform space. Visiting several rehabilitation centers we noticed most care patients were elderly in wheelchairs. Roughly 25% were recovering from total hip and knee replacements, as well as leg bone fractures. 8 to 12 weeks of the rehabilitation process requires the use of a walker. My-Walker Enterprises seeks to optimize and reduce this rehabilitation period using an enhanced, IoT walker and custom built web-based reporting resources. The effect will be to get elderly back on their feet sooner, reduce demand on the health care system, let families get back to a normal schedule, and governments to maximize tax collections. While the enhanced walker will be our signature product, we hope to build-out our product base to enhance more and more assistive technologies and eventually to enter the elderly at home segments.